VAM 075 | Building Your Voice Acting Brand, Part 1

VAM 075 | Building Your Voice Acting Brand, Part 1

Welcome to episode 75 of the Voice Acting Mastery podcast with yours truly, Crispin Freeman!

As always, you can listen to the podcast using the player above, or download the mp3 using the link at the bottom of this blog post. The podcast is also available via the iTunes Store online. Just follow this link to view the podcast in iTunes:

http://www.voiceactingmastery.com/podcast

In episode 74, I discussed at length how important it is to develop a public persona in order to interact more fruitfully with the public and with fandom. I described your public persona as the face you show to the public, to your fans, to the press, to anyone outside of your intimate circle of family or friends. Such a persona is not only useful to help you maintain a gracious and respectful relationship with fandom, but can also serve as emotional armor when you feel the need to protect yourself from public criticism. How you design your public persona depends on your own artistic values, and also on the brand you choose to build as an industry professional.

The concept of branding oneself as a voice actor can be confusing, especially when you’re just starting out, so in this episode I’d like to share some tips on how to approach the subject. Having a solid grasp of your own brand can not only help you decide how your public persona will behave, it can also shape your marketing, your overall business strategy, and your personal interactions with fellow industry professionals. Building a strong, positive brand and then staying true to it can help it grow, which strengthens your ability to stand out from the crowd and be remembered by employers, peers, and the public. On the other hand, a weak or inconsistent brand can make you less memorable or even undesirable as an actor.

In the podcast, I explore in detail what it takes to create an effective and consistent brand. I hope you find it helpful in your voice acting endeavors.

Thanks for listening!

Download Voice Acting Mastery Episode #75 Here (MP3)

 

VAM 074 | From Fan to Pro, or, How to Be a “Famous” Voice Actor

VAM 074 | From Fan to Pro, or, How to Be a “Famous” Voice Actor

Welcome to episode 74 of the Voice Acting Mastery podcast with yours truly, Crispin Freeman!

As always, you can listen to the podcast using the player above, or download the mp3 using the link at the bottom of this blog post. The podcast is also available via the iTunes Store online. Just follow this link to view the podcast in iTunes:

http://www.voiceactingmastery.com/podcast

In this episode I want to expand on a subject I addressed in my previous episode, #73. In it, one of my listeners asked about how an aspiring voice actor who may be a fan should approach an established professional they admire. Trying to answer this question made me realize that I needed to spend much more than just part of an episode talking about the fan/creator relationship.

In all my years as a voice actor, no fan has ever asked me what they need to do to prepare psychologically for the huge identity shift that must occur once you’re no longer a fan looking in, but a creator looking out. Maybe it’s because the two paradigms are so different that fans can’t imagine what it’s actually like to be on the receiving end of their own attention, or maybe it’s just a case of “the grass is always greener on the other side”, but being a well-known creator comes with its own challenges, and if you’re thinking of getting into voice acting for the “fame”, there are some things you need to know before you “make it big”.

First, you need to make a decision: Your choices are to “Impress” or to “Express”. Depending on which choice you make determines the nature of your artistic career.

Making that choice also helps you decide on another important skill you need to develop: your public persona. This is how you will interact with the world as public figure. It’s vital that you shape your professional avatar in such a way that it stays true to your artistic values.

I talk about both of these subjects in depth in this episode. It’s heavy stuff, but important if you want to maintain a healthy career, both artistically and emotionally.

Fame can be a very fickle thing and I want to give my listeners the tools they need to deal with becoming a public figure.

 

Thanks for listening!

Download Voice Acting Mastery Episode #74 Here (MP3)

 

VAM 073 | Q & A Session 13 – How to Approach Voice Actors & Can I Fix a Bad First Impression

VAM 073 | Q & A Session 13 – How to Approach Voice Actors & Can I Fix a Bad First Impression

Welcome to episode 73 of the Voice Acting Mastery podcast with yours truly, Crispin Freeman!

As always, you can listen to the podcast using the player above, or download the mp3 using the link at the bottom of this blog post. The podcast is also available via the iTunes Store online. Just follow this link to view the podcast in iTunes:

http://www.voiceactingmastery.com/podcast

In this episode, I continue answering questions from my podcast audience! For those who may not be as familiar with the podcast, in past episodes, I’ve given out a phone number where you can call in and leave me a question about voice acting as a voicemail. From time to time, I’ll pick the most relevant questions I receive and answer them here on the podcast.

For this round of Q & A, I answer questions from Wesley from Thousand Oaks, CA and James from Dallas, TX.

Wesley has learned through experience how important it is to act professionally towards voice actors. He’d like me to expand on that idea of acting professionally so that others can understand the value of acting professionally.

I’m happy to expand on the idea of professionalism and I’m glad Wesley brought up the topic.

I talk at length about how to think and act like a professional in episode 30 of the podcast. I also explain what is expected of professional voice actors in the booth in episode 31.

However, what Wesley seems to be describing is how someone who may be a fan of certain characters or voice actors should interact with industry professionals. What’s the best way to approach those whose artistic work you admire deeply?

Creative people, like anyone, want to be treated with courtesy and respect. No matter how enthusiastic a fan may be, if they cannot act in a courteous way towards a creator, the creator will want to avoid that fan. If you are a fan and you would like to join the ranks of industry professionals, I explain how to educate yourself and change your mindset so you can talk to them as an equal, and not like a fan who wants or needs something from them.

 

James had an opportunity to audition for a studio, but has yet to hear back from them. He worries that he may have made a bad first impression. He wants to know how to approach them so that he can make a better impression the second time around.

I explain to James that while it is true that we never get a second chance to make a first impression, I believe that it is always possible to impress someone in the industry the second time around. It just takes a little more work.

The best way I know to regain the interest of an industry professional is to go out and make good art. Go work on other projects. Start your own projects. Get out there and hustle a bit and apply your artistic skills in any project you can. Once you have created something or worked on something that is measurably successful, you can then share your success with industry professionals.

However, it is vitally important NOT to overwhelm those professionals with every little thing you might be working on.

I explain to James how to communicate his successes in projects in a professional manner so he can avoid annoying or harassing the very people he’s trying to impress.

 

I hope you find the answers useful in your own voice acting endeavors!

 

If any of my listeners would like to call in with your own thoughts, thank you’s or questions, the number is:

323-696-2655.

Please don’t forget to include your first name and what city in the world you’re calling from. I’m looking forward to hearing from you!

Thanks for listening!

Download Voice Acting Mastery Episode #73 Here (MP3)